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How to make a livestock bloodline claim for a listing?

Livestock agents play a critical role in connecting vendors' investment in quality genetics to the buyers who value it.

Why Bloodlines matter to you as a Commercial Agent

Bloodline is one of the strongest indicators of livestock quality and potential performance. As a Commercial Agent (Assessor), you play a critical role in connecting your vendors' investment in quality genetics to the buyers who value it.

The Bloodlines feature on AuctionsPlus allows you to:

  • Highlight your vendor's breeding investment — Claiming bloodlines in your assessment directly promotes the value of the animals you're listing
  • Attract quality-driven bidders — Buyers can search and filter by bloodline, making your listings more discoverable to the right audience
  • Build trust through stud verification — When a stud verifies your bloodline claim, a "Verified" badge appears on the listing, giving bidders greater confidence
  • Strengthen your vendor's relationship with their stud partner — Accurate bloodline claims connect your vendor back to the stud, reinforcing a quality partnership

This feature is available at no additional cost.


Step 1: Claiming a Bloodline in Assessment Entry

When completing an assessment, you will find the bloodline fields under the Breeding Details section of the animal history tab.

How to claim a bloodline:

  1. Navigate to the Breeding Details section in the assessment entry form
  2. Locate the Bloodline(s) field
  3. Use the search/dropdown to find and select the stud bloodline name
    • You can select more than one bloodline if applicable
  4. Once a bloodline is selected, the following mandatory fields will appear:
    • % of stud's bulls/rams used in sire group — Enter the percentage or tick "Unknown"
      • Value must be greater than 0 and cannot exceed 100
      • If multiple bloodlines are claimed, percentages must add up to 100% or less
    • No. of years on stud bloodline — Enter the number of years (must be greater than 0)
 

Assessment entry showing single bloodline claim (e.g. Te Mania)

Claiming multiple bloodlines:

If your vendor uses genetics from more than one stud, you can add multiple bloodlines. Each bloodline will require its own percentage and years fields.

 

Assessment entry showing multiple bloodline claims (e.g. Te Mania + Texas

Can't find a bloodline?

If the stud bloodline you need is not available in the dropdown, a prompt will direct you to contact the AuctionsPlus Customer Service Team at (02) 9262 4222.


Step 2: How Bloodlines appear to Buyers

Once you submit your assessment, the bloodline information you entered is displayed to buyers in two key places:

Lot Detail View — History & Management

Buyers can expand the History & Management section on a lot to view:

  • Bloodlines — The stud name (links to stud profile)
  • % of stud's bulls/rams used in sire group — e.g. 85%
  • No. of years on stud bloodline — e.g. 6 years
 

— Lot Detail showing bloodline info under History & Management

Search & Filter

Buyers can discover your listings using the Bloodline filter, available from:

  • The Homepage search — via the "Filters" button
  • The Catalogue filter panel — within individual auction catalogues

Buyers can also toggle "Verified bloodline claims" to show only listings where the stud has confirmed the bloodline.

 
 

— Filter panel with Bloodline filter and "Verified bloodline claims" toggle


Step 3: Understanding Declined Claims & Notifications

After you submit a bloodline claim, the stud vendor is notified and can approve or decline the claim.

If a claim is declined, you can receive a notification via the AuctionsPlus mobile app (and/or SMS/platform).

A. Download the AuctionsPlus Mobile App

To receive real-time notifications of bloodline claims, install the AuctionsPlus app on your mobile device:

B. Enable Bloodline Notifications

Once the app is installed:

  1. Update your notification settings by either
    1. Click to jump straight to Notification Settings
    2. - Or open your AuctionsPlus Dashboard and navigate to Notification Settings
  2. Select your Bloodline Notifications options - App (highly recommended)

 

Once activated, you will begin receiving notifications whenever the relevant Stud declines your bloodline claim in a livestock assessment.

The notification will include:

  • A message: "Your bloodline claim has not been verified. Please contact the livestock stud for more detail"
  • The assessment/listing reference
  • The stud name
  • The stud operator's contact name and mobile number
 

 

— Mobile notification for "Bloodline Claim Declined"

 

— Mobile notification for "Vendor Not Verified"

What to do if your claim is declined:

  • Contact the stud operator directly using the details in the notification
  • Check the bloodline details with your vendor to confirm accuracy
  • Re-submit the assessment with corrected information if needed

 

Quick Reference

Action

Where

Key Detail

Claim a bloodline Assessment Entry → Breeding Details → Bloodline(s) field Select from dropdown; enter %, years, and optional sire IDs
Claim multiple bloodlines Same field — add additional bloodlines Percentages must total ≤ 100%
Bloodline not listed Contact AuctionsPlus Customer Service Phone: (02) 9262 4222
Declined claim notification Mobile app / SMS / Platform Contact the stud operator to resolve

 

 

Need Help?

For any questions about the Bloodlines feature, contact the AuctionsPlus Customer Service Team:

  • Phone: (02) 9262 4222